According to the Quarterly Survey of China Online Video Ads Market 2012Q1£¬ recently released by Enfodesk£¬ Analysys International£¬ China online video ads market created 2.1 billion Yuan in Q1£¬ 2012£¬ with a year-on-year increase being 218.1% and sequential growth rate being 24.7%.
China online video ads market rose 24.7% compared with last quarter in Q1£¬ 2012£¬ reached 2.1 billion Yuan. Following ups and downs in 2011£¬ online video market came back to rapid growth in 2012.
EnfoDesk shows that the growth of ads revenue slowed down due to seasonal factors. However£¬ compared with Q1 2011£¬ ads revenue grew remarkably this year following the Spring Festival. Video websites expanded their ways of revenue£¬ which created more added-value space. With ever increasing innovated online video business models£¬ services related to it will be further expanded. For example£¬ new internet services such as web games£¬ c-commerce will be introduced in the video market in order to satisfy users' more internet needs. Finally£¬ it will refine the revenue system of online video market and let the industry keep a rapid growth.
The industrial analyses£¬ provided by Analysys International£¬ mainly reflect the current situation£¬ trend£¬ inflection point£¬ commercial law and manufacturers' situation. The figures and statistics are drawn by adopting a unique industrial analysis model combined with the research and study methods used by market£¬ industry and manufactures. All the data are based on industrial macro and historical data£¬ seasonal end-users' and business information.
It is believed that data concluded from research into market and trade is within acceptable errors. It can reflect the trend and commercial laws accurately.
Results obtained by the means of professional research methods are for reference. The actual data can be obtained by checking on financial report issued by manufacturers.
About Analysys International
Analysys International is a leading advisor on the technology£¬ media and telecom (TMT) industries in China. We provide data£¬ information and advice to 50£¬000 clients worldwide representing 1£¬500 distinct organizations£¬ deliver over 150 consulting engagements a year£¬ and hold more than 20 events that draw in over 8£¬000 attendees. Our clients include executives from companies as technology vendors£¬ vertical information technology users£¬ as well as professionals from professional service companies£¬ the investment community and government agencies. Our mission is simple and clear£º we help our clients make better business decisions. For more information£¬ please visit our website at http£º//english.analysys.com.cn.
EnfoDesk is an industrial data base for subscription offered by Analysys International. It aims to help you perceive opportunities and risks in the Internet age with online database search£¬ analyst interaction£¬ market alarms and other functions. EnfoDesk can help you get information in time and know more about£º
The business mode and trend of the Internet and mobile web market
The trend in policy towards the Internet and Internetized market
The activities and preferences of Internet and mobile web users
The potential clients and commercial opportunities
The more valuable partners and cooperation mode
The trend and effects of e-marketing