¡¡Analysys International£º Android Occupied 70% China Smartphone Sales in Q4 2011

¡¡¡¡According to the Seasonal Survey of Chinese Mobile Terminal Market 2011Q4£¬ provided by EnfoDesk£¬ Analysys International£¬ Android products represented 68.4% market share of total sales of smartphone in China.



¡¡¡¡From the review of smart operating system of Chinese mobile phone in 2011£¬ one can see the tendency of its development£º

¡¡¡¡First£¬ Many manufactures installed Android OS£¬ therefore Android dominated the market£¬ with 51.1% share.

¡¡¡¡Second£¬ the market share of Symbian kept going down. However it is still No. 2 operating system in Chinese mobile phone market at present.

¡¡¡¡Finally£¬ other smart operating systems developed evenly. There is a huge gap between them and the above two systems.

¡¡¡¡EnfoDesk believes that the rapid growth of Android in Chinese mobile phone market in 2011 is due to£º

¡¡¡¡First£¬ many manufacturers installed Android. Android enjoyed wide channel coverage. The global brands include Samsung£¬ HTC and Sony£¬ whose brand influence is huge and mobile phone models are various. Domestic brand such as ZTE£¬ Huawei and Lenovo established close cooperation with operators. Big subsidy promotes the sales of customized terminals.

¡¡¡¡Second£¬ iOS provides consumers with choices of high quality price ratio. iPhone's high price and penetration capability are unable to satisfy the needs of medium and low market.

¡¡¡¡Third£¬ operators intensified the control over terminal market. iPhone 4 allows consumers to better understand customized mobile phones. Plus the promotion of smartphone at the price of around 1000 RMB£¬ the market share of customized terminals kept growing.


¡¡¡¡Research Statement
¡¡¡¡The industrial analyses£¬ provided by Analysys International£¬ mainly reflect the current situation£¬ trend£¬ inflection point£¬ commercial law and manufacturers' situation. The figures and statistics are drawn by adopting a unique industrial analysis model combined with the research and study methods used by market£¬ industry and manufactures. All the data are based on industrial macro and historical data£¬ seasonal end-users' and business information.

¡¡¡¡It is believed that data concluded from research into market and trade is within acceptable errors. It can reflect the trend and commercial laws accurately.
¡¡¡¡Results obtained by the means of professional research methods are for reference. The actual data can be obtained by checking on financial report issued by manufacturers.

¡¡¡¡About Analysys International
¡¡¡¡Analysys International is a leading advisor on the technology£¬ media and telecom (TMT) industries in China. We provide data£¬ information and advice to 50£¬000 clients worldwide representing 1£¬500 distinct organizations£¬ deliver over 150 consulting engagements a year£¬ and hold more than 20 events that draw in over 8£¬000 attendees. Our clients include executives from companies as technology vendors£¬ vertical information technology users£¬ as well as professionals from professional service companies£¬ the investment community and government agencies. Our mission is simple and clear£º we help our clients make better business decisions. For more information£¬ please visit our website at http£º//english.analysys.com.cn.

¡¡¡¡About EnfoDesk
¡¡¡¡EnfoDesk is an industrial data base for subscription offered by Analysys International. It aims to help you perceive opportunities and risks in the Internet age with online database search£¬ analyst interaction£¬ market alarms and other functions. EnfoDesk can help you get information in time and know more about£º
¡¡¡¡The business mode and trend of the Internet and mobile web market
¡¡¡¡The trend in policy towards the Internet and Internetized market
¡¡¡¡The activities and preferences of Internet and mobile web users
¡¡¡¡The potential clients and commercial opportunities
¡¡¡¡The more valuable partners and cooperation mode
¡¡¡¡The trend and effects of e-marketing